Introduction
Repair shop business insiders are calling this an HUGE opportunity.
An opportunity that can totally transform how repair shops work. And is going to helpout many newbie repair shop owners to come to the front line.
Repair shop POS software!!
tire shop pos
Tire shop pos can help in boosting sales of your repair shop and fun fact with its user-friendly interface even monkeys can use it easily.
But before diving into its importance and its super-powerful features that can do the heavy lifting of your repair shop for you.
Let me tell you this software isn’t for you if:
If you are expecting overnight success then I believe you shouldn’t read this blog and go to some kind of harry potter or dumbledore maybe who will wave his wand and you will have overnight success.
Apart from this if you are going to see this software as another one of your tools then you are going to be relieved from a lot of headaches in your life. And your life will be far easier than other repair shop owners.
Importance of repair shop features
Running a repair shop without POS software is like trying to juggle balls while riding a unicycle. It’s completely chaotic as well as hilarious to watch (from a distance) and is going to end badly.
Who doesn’t want a caffeinated sherlock holmes who never forgets your customer repair history, their preferences manages your inventory and helps in giving you suggestions to your customers based on their previous search history.
6 unknown and secret features that can 10X your sales
Efficient inventory management
A repair shop constantly monitors your inventory and tracks parts and tires in your inventory.
And keep measuring what amount of stock you are left with. Also if your stock levels fall behind the set threshold. Then this software can automatically order more parts.
Without this feature it will be chaotic for you and you will have to go through your papers to tell your customers whether you are in stock or not. And also miscalculation could occur. As a result yor customer will have to leave disappointed.
Identifying slow moving items
Imagine you have purchased some kind of tires and they are now low-in-demand. With POS software tracking your inventory.
POS software will consider these tires as slow moving items. As a result it will generate some kind of report notifying you about these tires. After identifying these tires you can easily put some kind of sales promotion and clear out these slow moving tires.
Profitability analysis
Imagine you run a tire shop and sell two different brands of tires. Brand A and brand B. Your tire shop pos system can provide you with detailed insights of profitability of each brand based on sales.
According to the report you see that brand A is more popular and has more sales but its profit margin is lower when compared with brand B that is selling very less.
Armed with this knowledge you can explore strategies to increase profit margins of tire A maybe by adding add-ons or talking with your supplier and many more things.
But the concept here is that you can use POS to optimise your pricing and recognize low selling or high selling tires. And also to run discount campaigns that are much tailored to increase sales.
CRM (Customer relationship management)
The CRM feature is a powerful feature in modern POS softwares that allows you to track your customers. It helps in making a profile for each customer which includes when they visited your shop, what they bought and when they bought. This helps you in maintaining each record of your customers buying behaviours.
When a customer enters your shop. You can easily take a look at their previous buying history and recommend them services that are more personalised to them. Also you can give theme promotions that are more specific to them.
Furthermore, CRM data acts as a foundation for your marketing efforts. By gaining insights to customers in customer behaviour. You can design promotion or loyalty programs that specifically target your customer which is going to increase more conversions and sales.
You can also go one more step further by using segmentation. You can categorise your customers according to their buying habits.With help of this you can run promotions or sales for each group differently which is going to increase your sales.
And you will have to put in less effort for trailering your marketing effort for the whole group instead of focusing one by one.
Customer loyalty programs
Tire shop pos can go beyond offering discounts. It can also help in making customer loyalty programs that are more tailored to your customer. It gathers customer feedback on loyalty programs and provides data for strategic adjustments.
By using this data you can increase your sales because your loyalty programs will be tailored according to your customers feedback.
Automated service reminders
These reminders sent to your customers ensure that your customer is well-informed about their vehicle. It also helps in sending pre-appointment messages to reduce no show-ups. Furthermore with help of this feature you can give updates of appointments to your customers. By using this you are making your services more personalised to your customer.
By helping customers know about their vehicle you are reducing customer retention. Because this shows you care about their car. And they are more likely to return due to positive experience.
This feature is not just for your customer. It is for you also. As I mentioned before, they send appointment messages 2 days before the appointment. Within this 2 day time period your customers can confirm their appointment and you can get the idea whether they are going to come or not and you can give their slot to another customer that is confirmed to come.
Conclusion
Overall tire shop pos software can become quite handy in improving your sales.
Because as a mechanic you don’t have time to record each and every thing of your customers. Even if you do so it might get lost because of the pile of papers or get jumbled up with other paper.
With the help of auto repair shop management software you can automate these smaller tasks. And you can also tailor your marketing efforts,sales, loyalty programs according to your customer preferences. In this way you will not have to worry about your relationship with your customer because your POS is going to do heavy lifting for you.
Building relationships with your customers is just like the fuel of a car. It ensures that your business runs smoothly and your customers keep coming back to you.